Art direction + graphic design
Based in Paris
lucie pires



work
selection
↓
Let’s work together
lucie.prs@gmail.com




WELLNESS
branding 

Visual identity and social content creation for Wellness by Wethenew, a beauty and self-care vertical of the platform.


organic
expressive
inclusive
textured


BATHER
passion project

Crafting a delicate and organic identity that merges care, ritual, and intimacy.


sensorial
organic
textured

intimate



SIMUERO
passion project

Social media content creation for Simuero, combining romantic shapes, organic treatment, and bold visual storytelling.



organic
elegant
sculptural
refined



YUJ STUDIO
 passion project

Visual identity and social content creation for YUJ Studio, blending serenity, refined aesthetics, and contemporary wellness culture.



serene
refined

contemporary



ESPACE DISPONIBLEbranding

Visual identity and social content creation for Espace Disponible, a research and experimentation studio, in architecture.



sobriety
minimal
contemporary
(unused concepts)
(unused concepts)




333 STUDIO

branding
Branding for 333 STUDIO, a creative studio based in Paris.






SOUND OF METAL
exhibition

Collaborative art direction, scenography, production, and book concept & design for the exhibition of 333 studio.







SOUND OF METAL

editorial shooting
Collaborative art direction and production of Sound of Metal, a personal editorial photoshoot of 333 Studio






SEASHELL FRIENDS 
passion project


Content creation based on my seashell collection, featuring a soft, organic, and textured visual approach.


organic
reflective
textured
delicate  
sensitive
soft



MINO

art direction and production
Collaborative art direction and production for the brand Mino. 







WETHENEW

content creation
Social media rebranding for Wethenew, redefining the brand’s visual tone and digital presence.





YOU DO YOUsocial media content

Social media content and art direction for You Do You, a Paris-based brand celebrating individuality and self-expression through playful styling and raw imagery.







WETHENEW

content creation


A selection from 4 years of social content creation for Wethenew, a sneakers & streetwear marketplace.







FRITEUR
passion project

Brand identity for a Belgian fries takeaway, blending authenticity with a modern touch.


authentic
modern
classic
timeless



LES INCONNUS

 shooting campaign


Collaborative art direction and production for Les Inconnus.